What is the closely guarded secret to closing the sale?
You’d be surprised. You’d also be surprised to know HOW MANY agents out there never get around to asking for the sale. Not once.
They put all of the facts out there. They make a case for moving the business. They show how easy the process WOULD be. Then, they provide absolutely no opportunity to take action. These agents feel, and I’ve literally heard this from them, “Well, if they are interested they’ll call me back!”
See the book referenced in the Podcast here: