Tag Archives: inbound vs outbound


SAP 018:Medicare Supplement Sales – Getting Started

Chris Westfall on getting started with Medicare Supplements

Over 200,000 seniors are turning 65 each month in the United States. This is a HUGE opportunity for those agents who know how to get in front of this “silver tsunami”!

In this podcast, Chris Westfall talks about marketing to seniors using various methods and what he has learned since getting his insurance license in 1995 up to today.

Here are some great, free resources from Hubspot on creating INBOUND marketing:

The Bad News: Traditional marketing is broken. Blasting your message out to the masses — via cold-calling, print advertising, T.V., non-solicited email etc. — is becoming less effective and more costly.

The Good News: To walk you through the entire process of taking your business to the inbound level, we’ve put together this inbound marketing kit comprised of our top resources.

The kit contains: an introductory guide to internet marketing, blog post templates, a search engine optimization (SEO) guide and a whole lot more.

Listen to the Podcast: